To make a programme reservation
Click Here
Institute HomePage Institute Programmes Culture Business Information EU Information

Past Programmes

MBA PROGRAMME
FOR UNIVERSITY OF ULSTER, JORDANSTOWN

NO. PARTICIPANTS: 29

24 FEBRUARY- 03 MARCH 2001

Itinery

SATURDAY 24 FEBRUARY

14.15 Arrival at Brussels Zaventem Airport
Coach transfer to The Louvain Institute for Ireland in Europe

16.00 Welcome and Introduction
Mr Malachy Vallely, Executive Director, The Louvain Institute for Ireland in Europe.

18.30 Dinner


Page Top
SUNDAY 25 FEBRUARY

08.00-10.00 Breakfast

10.00 Coach departs for: leper

12.00 Opportunity for Packed lunch

13.00 Tour of Battlefields of Ieper

16.30 Coach departs for Louvain Institute for Ireland in Europe

19.00 Dinner


Page Top
FRIDAY 2 MARCH

07.30-09.00 Breakfast

09.00 Strategic Planning of Advertising
Mr Peter Claes VVL/BBDO

11.00 Coach departs for Brussels Van Maerlant Car Park

13.00 Lunch Pizza da Pippo

14.00 Depart for European Parliament, Room No. 0C11

14.30 An overview of Current Developments at EU level
Mr Liam O' Luanaigh, General secretariat, Council of the EU

16.00 Bus Departs for Cardinal Mercierplein Car Park

Free time

17.45 Coach departs for Leuven

19.30 Dinner


Page Top
SATURDAY 3 MARCH

07.30-08.00 Breakfast

08.15 Coach departs for Brussels Zaventem Airport


Page Top
TUESDAY 27 FEBRUARY

07.00-07.30 Breakfast

08.00 Coach departs for Genk

10.00-13.00 Visit Ford Plant - Henry Fordlaan Presentation & Tour

13.00 Opportunity for packed lunch

14.00 Visit ALZ - Presentation & Tour

16.30 Coach departs for Leuven

19.00 Dinner


Page Top
WEDNESDAY 28 FEBRUARY

07.30-09.00 Breakfast

09.00 Harmonisation of Indirect taxation
Mr Timothy Hayes, DG Taxation & Customs Union, European Commission

10.30 An Update on EMU
Mr. Michael Cwik, Economic and Financial Affairs DG, European Commission

12.00 Jameson Marketing Strategy
Mr. Xavier van Kerrebroek, Brand Promoter, PR Benelux

13.30 Lunch

14.30 Coach Departs for Stella Artois

15.00 Visit of Stella Artois Brewery
Audio- Visual Presentation & Guided Tour

17.30 Return to Louvain Institute for Ireland in Europe

18.30 Dinner


Page Top
THURSDAY 1 MARCH

07.30-09.00 Breakfast

PROJECT WORK

12.30 Lunch

PROJECT WORK

19.00 Dinner


Page Top
MONDAY 26 FEBRUARY

07.30-09.00 Breakfast

09.00 The Institutions & the Decision Making Process
Dr. Margaret Malone, European Lecturer Current Issues IPA,
The Louvain Institute for Ireland in Europe

11.00 Briefing on Project Appointments and Logistics

12.30 Lunch

14.00 Entering mainland Europe:
Mr Marco Hellemans, Marketing Strategies for SMEs, International Marketing Consultant
Dynamite Agency

16.00 Understanding the Multicultural Environment
Ms Nygun Chau, International Marketing Consultant
ICHEC

18.00 Dinner


Sorry there are no news stories available at present.